Privacy policy
Sorrel & Co operates sorrel.skin and all related content, features, tools, products, and services (the "Services"). Sorrel & Co is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services, or otherwise communicate with us.
If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. By using any of the Services, you acknowledge that you have read and understood this Privacy Policy.
Personal Information We Collect
"Personal information" means information that identifies or can reasonably be linked to you. It does not include anonymised or de-identified information. Depending on how you interact with the Services, we may collect the following:
• Contact details: name, billing address, shipping address, phone number, email address.
• Financial information: payment card details, transaction amounts, payment confirmation. We do not store full card numbers — payments are processed by Shopify's PCI-compliant payment infrastructure.
• Account information: username, password, security questions, preferences and settings.
• Transaction information: products viewed, added to cart, purchased, returned, or cancelled, and past order history.
• Communications: the content of messages you send us, including customer support enquiries.
• Device and usage information: IP address, browser type, device identifiers, and information about how you navigate and interact with the Services.
• SMS opt-in and marketing data: if you provide your phone number and consent to SMS marketing, we collect your number, consent record, and message interaction data.
How We Collect Personal Information
We collect personal information:
• Directly from you, when you create an account, place an order, contact us, or provide your details through the Services.
• Automatically through the Services, via cookies, pixels, and similar technologies when you visit or interact with our website.
• From our service providers, including Shopify, Klaviyo, and Supliful, who process data on our behalf.
• From business and marketing partners, including Meta Platforms, when you interact with our advertisements.
How We Use Your Personal Information
• Fulfil your orders: process payments, arrange shipping via Supliful, send order confirmations, manage returns and exchanges.
• Email and SMS marketing: send promotional communications, product updates, and abandoned cart reminders by email or SMS, where you have consented. You may opt out of email at any time using the unsubscribe link. You may opt out of SMS at any time by replying STOP.
• Personalised advertising: show you relevant advertisements on third-party platforms including Meta/Instagram, based on your interaction with the Services.
• Customer service: respond to your enquiries, resolve disputes, and maintain our business relationship with you.
• Security and fraud prevention: authenticate your account, detect and investigate fraudulent or malicious activity, and secure the Services.
• Legal compliance: comply with applicable laws, respond to legal process, and enforce our terms and policies.
SMS Marketing — TCPA Disclosure
If you provide your mobile phone number and opt in to SMS marketing, you consent to receive recurring automated marketing text messages from Sorrel & Co at the number provided. Consent is not a condition of purchase. Message and data rates may apply. Message frequency varies.
Your consent to receive SMS messages from Sorrel & Co is specific to Sorrel & Co and will not be shared with or used by any other brand or company.
To opt out of SMS at any time, reply STOP to any message. To request help, reply HELP. For more information, contact us at hello@sorrel.skin.
How We Disclose Personal Information
We may disclose your personal information in the following circumstances:
• Service providers: Shopify (platform and payments), Klaviyo (email and SMS), Supliful (fulfilment), Aftership (order tracking), Yotpo (reviews and loyalty), and other vendors who perform services on our behalf.
• Advertising partners: Meta Platforms and similar partners for the purpose of serving targeted advertisements. Depending on where you reside, you may have the right to opt out of this sharing.
• Legal requirements: to comply with applicable law, respond to subpoenas or government requests, enforce our terms, or protect the rights and safety of Sorrel & Co, our customers, or the public.
• Business transfers: in connection with a merger, acquisition, or sale of assets, your information may be transferred to a successor entity.
Relationship with Shopify
The Services are hosted by Shopify. Information you submit through the Services is transmitted to and processed by Shopify and may be shared with third parties in countries other than where you reside. In certain circumstances, Shopify is the data controller for processing your personal information and is responsible for responding to related requests. To learn more, visit the Shopify Consumer Privacy Policy at
https://www.shopify.com/legal/privacy/consumers. To exercise your rights over data processed by Shopify, visit the Shopify Privacy Portal.
Cookies and Tracking
We use cookies and similar technologies to operate the Services, remember your preferences, analyse traffic, and support advertising. You can control cookie settings through your browser. Disabling certain cookies may affect the functionality of the Services.
We recognise the Global Privacy Control (GPC) opt-out preference signal. If you visit our website with GPC enabled, we will treat this as a request to opt out of the sale or sharing of your personal information for the device and browser you are using.
Third-Party Websites
The Services may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We recommend reviewing the privacy policies of any third-party site you visit.
Children's Privacy
The Services are not directed to children under the age of majority in their jurisdiction. We do not knowingly collect personal information from minors. If you believe a minor has provided us with their personal information, contact us and we will delete it. We do not knowingly sell or share the personal information of individuals under 16 years of age.
Security and Retention
We take reasonable technical and organisational measures to protect your personal information. However, no system is perfectly secure and we cannot guarantee absolute security. We recommend that you do not share your account credentials with anyone.
We retain your personal information for as long as necessary to provide the Services, maintain your account, comply with legal obligations, resolve disputes, and enforce our agreements. When personal information is no longer required, we delete or anonymise it.
Your Rights and Choices
Depending on where you live, you may have some or all of the following rights regarding your personal information. These rights are not absolute and may be subject to applicable law.
• Right to access: request access to the personal information we hold about you.
• Right to delete: request deletion of your personal information.
• Right to correct: request correction of inaccurate personal information.
• Right of portability: receive a copy of your personal information in a portable format.
• Right to opt out of targeted advertising: opt out of the sale or sharing of your personal information for targeted advertising purposes.
• SMS opt-out: reply STOP to any SMS message at any time.
• Email opt-out: use the unsubscribe link in any marketing email.
We will not discriminate against you for exercising any of these rights. We may need to verify your identity before processing your request. To exercise your rights, contact us using the details below.
International Transfers
We may transfer, store, and process your personal information in countries other than where you reside, including the United States. Where we transfer personal information from the European Economic Area or United Kingdom, we rely on recognised transfer mechanisms such as the European Commission's Standard Contractual Clauses.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post any revised version on this page and update the Last Updated date. Where required by applicable law, we will provide additional notice of material changes. Your continued use of the Services after the effective date of any change constitutes acceptance of the revised Privacy Policy.
Contact
Email: hello@sorrel.skin
Address: 3031 Grand Ave #285, Billings, MT 59102
Website: https://sorrel.skin
Mobile Terms of Service
Sorrel & Co
Last updated: April 29, 2026
The Sorrel & Co mobile message service (the "Service") is operated by Sorrel & Co (“Sorrel & Co”, “we”, or “us”). Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.
By consenting to Sorrel & Co’s SMS/text messaging service, you agree to receive recurring SMS/text messages from and on behalf of Sorrel & Co through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Service-related messages may include updates, alerts, and information (e.g., order updates, account alerts, etc.). Promotional messages may include promotions, specials, and other marketing offers (e.g., cart reminders).
You understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with Sorrel & Co. Your participation in this program is completely voluntary.
We do not charge for the Service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message frequency varies. Message and data rates may apply. Check your mobile plan and contact your wireless provider for details. You are solely responsible for all charges related to SMS/text messages, including charges from your wireless provider.
You may opt-out of the Service at any time. Text the single keyword command STOP to +18557922385 or click the unsubscribe link (where available) in any text message to cancel. You'll receive a one-time opt-out confirmation text message. No further messages will be sent to your mobile device, unless initiated by you. If you have subscribed to other Sorrel & Co mobile message programs and wish to cancel, except where applicable law requires otherwise, you will need to opt out separately from those programs by following the instructions provided in their respective mobile terms.
For Service support or assistance, text HELP to +18557922385 or email info@sorrel.skin.
We may change any short code or telephone number we use to operate the Service at any time and will notify you of these changes. You acknowledge that any messages, including any STOP or HELP requests, you send to a short code or telephone number we have changed may not be received and we will not be responsible for honoring requests made in such messages.
The wireless carriers supported by the Service are not liable for delayed or undelivered messages. You agree to provide us with a valid mobile number. If you get a new mobile number, you will need to sign up for the program with your new number.
To the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the Service, any errors in such information, and/or any action you may or may not take in reliance on the information or Service.
SMS / MMS TEXT MESSAGE MARKETING PROGRAM PRIVACY POLICY
Your privacy is extremely important to us. We will only use the information you provide through the Program to transmit your mobile messages and respond to you, if necessary. This includes but is not limited to, sharing information with platform providers, phone companies (carriers), and other vendors who assist us in the delivery of mobile messages.
WE DO NOT SELL, RENT, LOAN, TRADE, LEASE, OR OTHERWISE TRANSFER FOR PROFIT ANY PHONE NUMBERS OR CUSTOMER INFORMATION COLLECTED THROUGH THE PROGRAM TO ANY THIRD PARTY.
Nonetheless, We reserve the right at all times to disclose any information as necessary to satisfy any law, regulation, or governmental request, to avoid liability, or to protect our rights or property. When you complete forms online or otherwise provide us with information in connection with the program, you agree to provide accurate, complete, and true information. You agree not to use a false or misleading name or a name that you are not authorized to use. If, in Our sole discretion, We believe that any such information is untrue, inaccurate, or incomplete, or you have opted into the Program for an ulterior purpose, We may refuse you access to the program and pursue any appropriate legal remedies.
California Civil Code Section 1798.83 and The General Data Protection Regulation 2016/679 (GDPR) allow users of the program who are California or European Union residents to request certain information regarding our disclosure of the information you provide through the Program to third parties for their direct marketing purposes.
Contact us at the following address to make a request: Sorrel & Co, 3031 Grand Ave #285, Billings, MT 59102 - info@sorrel.skin
We respect your right to privacy. To see how we collect and use your personal information, please see our Privacy Notice.