Sorrel Creators — Hub
SORREL CREATORS
Your hub
Everything you need to make honest content about Sorrel — logos, photography, brand basics, and the documents that keep every post safe. Click any asset to open it full size, then save it. Need something that is not here? Write to bruce@sorrel.skin and a person answers.
The two rules that never bend: a clear disclosure on every post that could earn you money, and we describe what skin looks and feels like — never medical claims. The claims guide below covers everything in plain English.
Logos
The wordmark is SORREL & CO — never with a trailing period. Keep clear space around it and never recolor it.
- Primary lockup — large (1200×320 PNG)
- Wordmark — wide (779×119 PNG)
- Wordmark — extra large (4480×728 PNG)
- Leaf mark — square icon (110×110 PNG)
Brand basics
Tagline: Read the ingredients first. Voice: short, specific, no exclamation points, no hype words. Geography: say “Inspired by Montana” — never “Made in Montana.” Palette: Black Walnut #1A180F · Ivory #F5F2EB · Parchment #E8DEC8 · Gold Sand #C4B49A · Truffle #4A3E28 · Cognac #8C7A62 · Sorrel Leaf #3D5C38 (the green is used once per design, not everywhere). The one-pager below carries the full picture.
Documents
- The Claims Guide (PDF) — what to say and what to swap, word for word.
- Start Here — the Brand One-Pager (PDF) — who Sorrel is, on one page.
- Five ready-to-film content prompts (PDF) — your first month, un-blanked.
Founder photography
Real photography only — Sorrel never uses AI-generated people, and neither should your Sorrel content.
Product photography
Every product and routine, 2048×2048, ready to place. Products first, routines after.
- Face Serum
- Clarity Serum
- Hydration Serum
- Glow Serum
- Repair Serum
- Defense Serum
- Renewal Cream
- Firming Cream
- Dew Cream
- Eye Cream
- Balance Gel
- Calming Mist
- Face Oil
- Daily Cleanser
- Clearing Cleanser
- Brightening Bar
- The AM Routine
- The PM Routine
- The Calming Routine
- The Clarity Routine
- The Hydration Routine
- The Brightening Routine
- The Firming Routine
- The Weekly Reset Kit
This page is unlisted — it is yours as a Sorrel Creator, and it is not linked from the store. New assets land here as they are made.